IBM Cloud Marketplace — IBM Cloud Marketplace is a digital platform for software and services. Businesses find, try, and buy solutions from IBM
ICP — ICP is an Ideal Customer Profile, a detailed description of the type of company that would benefit most from a product o
ICP (Ideal Partner Profile) — ICP (Ideal Partner Profile) is a detailed description of your ideal channel partner. It outlines specific characteristic
Ideal Customer Profile — Ideal Customer Profile is a detailed description of your best customer. It defines companies that receive the most value
Ideal Customer Profile (ICP) — Ideal Customer Profile (ICP) is a detailed description of the company that benefits most from your offerings. It outline
Ideal Partner Persona — Ideal Partner Persona is a detailed profile. This profile describes the most suitable channel partner for a vendor. It h
Ideal Partner Profile — Ideal Partner Profile is a detailed description of your best channel partner. It outlines specific traits for successful
Ideal Partner Profile (IPP) — Ideal Partner Profile (IPP) is a detailed blueprint for a vendor's most successful partners. It outlines key characteris
Ideal Partner Profile House — Ideal Partner Profile House is a strategic framework. It defines the perfect characteristics of a channel partner. This
IHV (Independent Hardware Vendor) — IHV (Independent Hardware Vendor) is a company. This company designs and manufactures computer hardware. IHVs create dis
Implementation Partner — Implementation Partner is a company that deploys vendor solutions. They configure and integrate software or hardware for
Implementation Partners — Implementation Partners is a type of channel partner. These partners specialize in deploying and configuring vendor prod
Implementation Reseller — Implementation Reseller is a channel partner selling a vendor's products. They also provide essential professional servi
Implementation Services — Implementation Services is specialized support. Partners offer this support to customers. They help customers adopt and
Inactive Partner — Inactive Partner is a channel partner who has officially joined a partner program but has not participated in meaningful
Inactive Partners — Inactive Partners is a term referring to channel partners within a partner ecosystem who have stopped actively engaging
Inbound Conversation — Inbound Conversation is a prospect-initiated interaction. Prospects actively express interest in a product or service. T
Inbound Lead — Inbound Lead is a prospective customer who actively expresses interest in a product or service. These individuals seek i
Inbound Marketing — Inbound Marketing attracts potential partners and customers. It creates valuable content and experiences for them. This
Inbound Recruitment — Inbound Recruitment is a strategic approach to attracting new channel partners by creating valuable content and optimizi
Inbound Request — Inbound Request is a direct inquiry from a potential partner or customer. These requests show active interest in a produ
Inbound SDR Role — Inbound SDR Role is a specialized sales development position. These professionals qualify leads from marketing campaigns
Incentive Management — Incentive Management is the systematic process of creating and running programs. These programs reward partners for reac
Incentive Platform — Incentive Platform is a specialized software solution. It automates and manages rewards for channel partners. Businesses
Incentive Program — Incentive Program is a structured system offering rewards to partners for specific actions or achievements within a B2B
Incentive Programs — Incentive Programs is a structured system. It motivates channel partners to achieve specific goals. These programs often
Incentive Stacking — Incentive Stacking is a strategy where multiple incentive programs can be applied to a single deal, increasing the rewar
Incentive Structure — Incentive Structure is a formal system. This system offers rewards to channel partners. It motivates specific actions wi
Incentives and Rewards — Incentives and Rewards is a strategic part of a partner program. It motivates channel partners to achieve shared busines
Incremental Innovation — Incremental Innovation is the ongoing enhancement of existing products, services, or processes. It involves making small
Incremental Revenue — Incremental Revenue is the additional money a company earns directly from its partners. This revenue exceeds what the co
Incrementality — Incrementality is the additional value directly attributable to a partner's efforts. This value would not exist without
Independent Software Vendor — Independent Software Vendor is a company that builds and sells software. This software operates on another company's har
Independent Software Vendor (ISV) — Independent Software Vendor (ISV) is a company that creates and sells software products. These products run on specific
Indirect B2B Sales — Indirect B2B Sales describes selling products or services to businesses through external channel partner companies. Thes
Indirect Business — Indirect Business generates revenue through third-party intermediaries. These partners extend market reach for vendors.
Indirect Channel — Indirect Channel is a network of third-party organizations that sell or deliver a vendor's products or services to end c
Indirect Channels — Indirect Channels is a strategy where a company utilizes third-party partners to sell and distribute its products or ser
Indirect distribution — Indirect distribution is a strategy where a company sells its products or services to customers through intermediaries,
Indirect Distribution Channel — Indirect Distribution Channel is a sales approach. Companies sell products or services through third-party partners. The
Indirect Model — Indirect Model is a business strategy where a company sells products through third-party intermediaries. These channel p
Indirect Motion — Indirect Motion is a strategy where companies sell through third parties. These partners handle sales instead of the ori
Indirect Relationship — Indirect Relationship is a sales model. Vendors sell products or services through third-party intermediaries. These inte
Indirect Reseller — Indirect Reseller is a channel partner who purchases products or services. They acquire these offerings from a distribut
Indirect Revenue Path — Indirect Revenue Path is a sales strategy using external organizations. Companies generate sales through channel partner
Indirect Sale — Indirect Sale describes a transaction where a third-party channel partner sells a vendor's products. Customers purchase
Indirect Sales — Indirect Sales is a sales approach using third-party partners. Companies sell products or services through these partner
Indirect Sales Channel — Indirect Sales Channel is a sales approach. A company sells products through external partners. These partners act as in
Indirect Sales Channels — Indirect Sales Channels is a go-to-market strategy where a company sells its products or services through third-party or
Individual Seller — Individual Seller is a person directly employed by a channel partner. This individual actively sells products or service
Industry Partner Program — Industry Partner Program is a structured approach to collaboration. It connects a vendor with specialized organizations.
Industry Vertical — Industry Vertical is a specialized market segment. It groups businesses with similar needs and challenges. Companies tai
Influence — Influence is the impact a partner has on a customer's buying decision. This occurs even when the partner does not direct
Influence Deal — Influence Deal is a sales opportunity where a channel partner significantly contributes. This partner does not directly
Influence Model — Influence Model is a strategic framework. It recognizes channel partners' contributions to sales processes. Partners sha
Influence Partner — Influence Partner is an entity that significantly sways a customer's purchasing decisions through expertise, content, or
Influence Revenue — Influence Revenue is sales income generated by channel partners. These partners do not directly close the final sale. In
Influenced Revenue — Influenced Revenue is the total sales amount resulting from a partner's contribution. The partner actively supported the
Influencer — Influencer is an individual or organization with significant industry credibility. They shape audience perceptions and i
Influencer Attribution — Influencer Attribution is tracking which partners contribute to sales. It identifies specific touchpoints across the cus
Influencer Campaign Metrics — Influencer Campaign Metrics is the measurement of influencer marketing effectiveness. These metrics assess the success o
Influencer CRM — Influencer CRM is a specialized software solution. It manages relationships with influential individuals or organization
Influencer Management — Influencer Management is the strategic process of identifying, cultivating, and collaborating with individuals who posse
Influencer Marketing — Influencer Marketing is a strategy where companies collaborate with influential individuals. These individuals promote p
Influencer Network — Influencer Network is a group of credible individuals. These individuals hold significant influence within a specific in
Influencer Partner — Influencer Partner is an individual or organization that uses their industry authority and social reach to recommend pro
Influencer Partner Enablement — Influencer Partner Enablement is the strategic process of equipping influencer partners within a partner ecosystem with
Infrastructure Partner — Infrastructure Partner is a company offering foundational technology or services. These partners provide essential platf
Infrastructure Provider — Infrastructure Provider is a company supplying essential hardware, software, and services. These providers offer foundat
Innovation — Innovation is the creation and application of new ideas. These ideas deliver significant value to customers and partners
Inside Sales — Inside Sales is a method of selling products or services remotely, primarily using phone calls, emails, and video confer
Inside Sales Representative — Inside Sales Representative is a sales professional who sells products or services remotely, primarily using phone, emai
Integrated Performance Management — Integrated Performance Management is a strategic approach. It unifies internal operations with external partner ecosyste
Integrated Service Model — Integrated Service Model is a business approach. Partners combine product sales with essential services. This strategy d
Integration — Integration is connecting diverse systems, applications, or components. These connections help them function together ef
Integration Fatigue — Integration Fatigue is exhaustion from too many disconnected software integrations. Companies experience reduced tool ad
Integration Layer — Integration Layer is a software architecture that connects different systems. It allows seamless data exchange across an
Integration Partner — Integration Partner is a company or individual who connects different software or hardware systems. They specialize in b
Integration Partnerships — Integration Partnerships is a strategic collaboration where two or more organizations connect their products or services
Integration Platform — Integration Platform connects various software applications and systems. It enables smooth data flow between different p
Integrator — Integrator is a specialized channel partner. They combine different systems and technologies. Integrators merge hardware
Integrators — Integrators are specialized channel partners who combine disparate software, hardware, and services into a cohesive, fun
Intent Data — Intent Data is information collected from online behavior. This data reveals a person or organization's interest in spec
Intent Signal — Intent Signal is a data point indicating a potential customer's interest in a product or service. These signals can come
Interagency Cooperation — Interagency Cooperation is when independent organizations collaborate. They work together towards a common goal. This co
Internal Alignment — Internal Alignment is crucial for partner ecosystem success. It ensures all internal teams work together effectively. Sa
Internal Champion — Internal Champion is an individual inside a prospect’s company. This person actively advocates for a specific vendor's s
Internet Of Things (IoT) — Internet Of Things (IoT) is a network of interconnected physical devices. These devices embed sensors, software, and oth
IoT (Internet of Things) — IoT (Internet of Things) is a network of physical objects embedded with sensors, software, and other technologies for th
IPP — IPP is an Ideal Partner Profile. It describes the perfect channel partner for a company. This profile helps businesses f
IPP Scoring — IPP Scoring is a systematic method for evaluating and ranking potential channel partners based on how well they align wi
ISP (Internet Service Provider) — ISP (Internet Service Provider) is a company offering internet access. These companies provide essential related service
ISV — ISV is an Independent Software Vendor. This company builds and sells its own software products. These products often run
ISV Community — ISV Community is a network of Independent Software Vendors. These ISVs develop software that integrates with a core plat
ISV Ecosystem — ISV Ecosystem is a network of Independent Software Vendors. These vendors develop software applications. Their applicati
ISV Partner — ISV Partner is an Independent Software Vendor. This partner develops software products. These products integrate with an
IT Channel — IT Channel describes an indirect sales network. This network helps technology vendors distribute products and services.
IT Consultant — IT Consultant is a professional who advises businesses on how to best use information technology to meet their objective
IT Distributor — IT Distributor is a company that buys IT products from manufacturers. They then resell these products to channel partner
IT Infrastructure & Services Partner — IT Infrastructure & Services Partner is a company offering technology backbone solutions. They provide crucial hardware
IT Reselling Channel — IT Reselling Channel is a network of indirect sales partners. These partners purchase products from vendors. They then r
IT Solution Provider — IT Solution Provider is a channel partner delivering technology solutions. They integrate diverse products from multiple
IT Space — IT Space describes the expansive technology market. This includes hardware, software, services, and cloud computing. It
IT Spend — IT Spend is the total financial commitment an organization makes in information technology. This includes all hardware,